CURRENTLY ON AIR ⇒
  • Globe Trotting
    Sunday, 2:05 pm - 3:00 pm
    [ - ]

feedback@radioislam.org.za

logo


((( Listen Live )))))
Radio Islam Logo


The Importance of Threat Adaptive Cultures for Companies to Survive COVID-19

As the world battles the COVID-19 pandemic and President Cyril Ramaphosa announcing that most of South Africa will drop to level 3 of the coronavirus national lockdown, it’s belived that businesses will never be the same again.

With the spread of COVID-19, outlooks on the way people live, work and play will need to change, and in order for businesses to survive, this change needs to be immediate.

For this to happen a threat adaptive culture including the need for candour to address obstacles that organisations may be experiencing that will hinder progress.

Most businesses will attempt to return to ‘normal’ during a phase known as the ‘Danger Gap’ – this is the time between returning to social interaction and widely available testing and vaccination.

Helene Vermaak, Business Director of corporate culture experts The Human Edge says businesses will need to develop work cultures around COVID-19 when employees return to work.

“In order to do so, candid communication will be needed to make quick, effective decisions, leaving employees feeling protected and to keep the business going.”

Vermaak says when it comes to having the hard discussions about the new future of the business, candour needs to be exercised.

“In the survey, participants shortened their response times to less than a month when asked what would happen if candour was exercised during these discussions. When employees, no matter their position in an organisation, are able to talk to one another without the fear of backlash and rebuttal, this creates a safe environment where important decisions can be made.”

Vermaak says in a threat adaptive culture, when it comes to combatting the spread of COVID-19 there is no room for complacency and silence and leaders within an organisation need to adapt and make crucial decisions quickly.

Faizel Patel 

(Twitter: @FaizelPatel143)

ADVERTISE HERE

Prime Spot!!!

Contact:
advertisingadmin@radioislam.co.za 

Related Articles

Beloved By Allah

Beloved By Allah

19 March 2026 6-minute read How do we gauge in terms of how we are faring when it comes to the love of Allāh? A scholar said: صِدْقُ الْمَحَبَّةِ فِي ثَلَاث If you want to test whether your love is genuine or not then look at three things, your love for Allāh. اَن...

read more
How To Become The Beloved of Allah

How To Become The Beloved of Allah

18 March 2026 5-minute read How do we go on this journey of becoming the Beloveds of Allāh? إِنْ أَوْلِيَاؤُهُ إِلَّا الْمُتَّقُونَ Allāh says, ‘those that are Beloved to me are those who have Taqwa’. After the great month of Ramadhaan, the levels of Taqwa are high....

read more
Allah Is Not Selfish In His Love

Allah Is Not Selfish In His Love

17 March 2026 4-minute read Islam is about love, through and through, but you need to make Allāh your Beloved and you need to become the Beloved of Allāh before you can radiate the love of Allāh to the rest of humanity. You know you can pay lip-service and say, ‘Oh,...

read more
Every Love Is Motivated…Except Two

Every Love Is Motivated…Except Two

16 March 2026 4-minute read Every relationship that we enjoy on earth is not purely based on love, it always has some ulterior motive, some self-interest that is attached. In other words, there is no-one on planet earth who loves you purely out of love. They may love...

read more
The Benchmark By Which To Live Your Life

The Benchmark By Which To Live Your Life

13 March 2026 4-minute read When you buy your own car for the first time, you are happy. But when you buy your son a car for the first time, then that's not a smile on your face, it's a smile on your heart. When you see that you have brought a smile to somebody else's...

read more
Become The Beloved Of Allah

Become The Beloved Of Allah

12 March 2026 4-minute read Every Muslim, young or old, black or white, Arab or non-Arab, male or female, pious or not, all desire to become the beloveds of Allāh. That is the goal. That is the zenith and the apex of what we desire and hope to achieve. Jannah is an...

read more

Subscribe to our Newsletter

0 Comments